This is a tag management system. Google Tag Manager allows tags to be integrated centrally via a user interface. Tags are small pieces of code that can track activity. Script code from other tools is integrated via Google Tag Manager. Tag Manager enables you to control when a specific tag is triggered.
Data Protection Officer of the data controller
Below you will find the email address of the data protection officer at the data controller. https://support.google.com/policies/contact/general_privacy_form
Purpose of the data
This list sets out the purposes of data collection and processing.
- Tag management
- Marketing
- Analysis
Technologies used
This list sets out all the technologies used by this service for data collection.
Data collected
This list contains all (personal) data collected by or through the use of this service.
- Aggregated data on tag triggering
- Diagnostic data
Legal basis
The legal basis required for the processing of data is set out below
- Article 6(1)(a) of the GDPR
Place of processing
This is the main location where the collected data is processed. Should the data also be processed in other countries, you will be informed separately.
Retention period
The retention period is the length of time for which the collected data is stored for processing. The data must be deleted as soon as it is no longer required for the specified processing purposes.
The data will be deleted as soon as it is no longer required for the purposes of processing.
Transfer to third countries
When using this service, the data collected may be transferred to another country. Please note that, as part of this service, data may be transferred to a country that does not have the necessary data protection standards. Below is a list of the countries to which data is transferred. For further information on security measures, please refer to the privacy policy of the relevant provider or contact the provider directly.
- Singapur
- Taiwan
- Chile
- United States of America
Data Recipient
The recipients of the collected data are listed below.
Alphabet Inc., Google LLC, Google Ireland Limited
Click here to read the data controller’s privacy policy:
https://business.safety.google/privacy/
Click here to read the data controller’s cookie policy:
https://policies.google.com/technologies/cookies